Behind the Scenes of a Product Photoshoot: 

Every season has its own personality, and fall is one of our favorites. The crisp air, cozy textures, and warm tones always inspire us when it comes to creating new Carolina Pet Company collections. This year, we wanted to capture that feeling in our fall product photoshoot—and we thought it would be fun to give you a peek behind the scenes.

Setting the Scene

We packed up a U-Haul and headed to Boone, North Carolina—a spot that perfectly blends cozy charm with mountain adventure. Our backdrop included not so rustic cabins tucked into the hills and serene lakes with perfectly timed afternoon showers. The mix of woodsy textures, crisp mountain air, and sweeping views created exactly the mood we wanted: a sense of warmth, coziness, and just a hint of adventure. It was the perfect canvas for showcasing our Pendleton and Carolina Pet Collections.

The Stars of the Show

Of course, the real stars of any photoshoot are the pets. Our furry models brought the products to life with their personalities. From curling up in our plush beds to trotting through the scene in collars and coats, they reminded us of why we do what we do: to create pieces that keep them happy, while also looking great in your home. We couldn't have had a better dog wrangler than Chelsea Cutler with Discovery Dog Training. She brought in her A-Team of local dogs who's manners and training has us considering bringing our own pets in for a obedience training refresher course! To really add to the chaos our team brought a golden retriever puppy, and 2 cats that traveled from location to location like champs in their cat backpacks. 

Capturing the Details

We wanted to showcase not only how our products function, but also how they feel. Close-up shots of soft fabrics, natural textures, and thoughtful design details show the care and craftsmanship that go into every Carolina Pet Company product. Fall is a season of warmth and comfort, and our goal was to translate that through every photo.

A Team Effort

It takes a village to make a shoot come together. We could not have done this without the amazing team at Real Boone Studios who's photos and planning turned out far better than we could have imagined, or without Chelsea making sure the pets felt calm and cared for —it was truly a group effort. And yes, there were plenty of treat breaks and tail wags along the way. 

What’s Next

We can’t wait to share the final images with you throughout the season on our website, social channels, and more. They’ll give you plenty of inspiration for incorporating Carolina Pet Company products into your home this fall.

At the end of the day, this shoot wasn’t just about photos. (Although we LOVE the photos) It was about celebrating the bond between pets and their families, and showcasing the cozy, stylish spaces we can create for them together.

Also, sometimes we all need an excuse to leave the office and hang out with a pack of dogs for a few days... am I right?

Thanks again to everyone who made this come together! 

• Real Boone Studios: Paul Sherar, Evan France (Production, Photography, Videography, locations, everything in between) 
  
• Discovery Dog Training: Chelsea Cutler
• Ellie, Samwise, Tillie, Annie, Gimli, Goose, Cygnus, BOGO, and Mischa. The best 4 legged models, who definitely knew when to strike a pose.